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BINI leads new ABS-CBN campaign celebrating Filipinos worldwide

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ABS-CBN continues to strengthen its connection with Filipinos worldwide as BINI leads the company’s new “Together Forever” digital campaign, highlighted by their rendition of the hit song “Dahil Sa ’Yo.” The music video features moments from the recording session with Aiah, Colet, Maloi, Gwen, Stacey, Mikha, Jhoanna, and Sheena, capturing the group’s energy, authenticity, and connection with audiences who continue to support Filipino music and entertainment around the world. Serving as the official anthem of the campaign, the song celebrates the enduring bond between Filipinos around the world through shared stories, entertainment, and digital experiences made possible by ABS-CBN’s expanding online platforms. Through “Together Forever,” ABS-CBN reinforces its commitment to bringing Filipino stories closer to audiences wherever they may be by continuously innovating and expanding its reach across digital platforms. The campaign highlights how ABS-CBN programs and artists continue to con...

ABS-CBN goes global amid rising international success of Filipino music

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ABS-CBN marks a pivotal point for Filipino music on the world stage by unveiling a joint venture between ABS-CBN Music and ABS-CBN Global. Through ABS-CBN Music International (AMI), this strategic collaboration aims to spotlight Filipino artists internationally while fostering global talent exchanges with the Philippines. The launch comes on the heels of BINI’s breakout success—a pop supergroup whose much-anticipated Coachella debut this year captivated international audiences and ushered in a new era for Filipino music in the global mainstream. AMI artists and team “We’re just grateful to be part of this family, of this movement,” shared BINI’s leader, Jhoanna Robles. Looking ahead, she added, “We hope to open more doors for Filipino artists, so our music and stories can be seen and heard around the world.” For decades, ABS-CBN has shaped Philippine media and entertainment, nurturing generations of artists through labels like Star Music, Star Pop, and Tarsier Records. With AMI, the co...

BINI's Jhoanna, SB19's Stell, and Skusta Clee star in Puregold's heartfelt series finale 'Pangalan'

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  BINI Jhoanna Puregold drops the curtain on its Sari-Sari Stories series with its most emotional episode yet — “Pangalan,” a short film that doubles as a love letter to the sari-sari stores woven into the fabric of Filipino life. The fourth and final chapter in the series, “Pangalan,” follows “Ways,” “The Sign,” and “The Witness,” and like any great finale, it goes deeper. Where earlier films leaned into nostalgia, this one widens the lens, telling a richer story about identity, community, and the quiet economic power of the neighborhood store. The sari-sari store, it turns out, makes for compelling cinema. Familiar yet full of story, it’s the kind of setting that needs no introduction — a place every Filipino has a memory tied to. “Pangalan” leans into that intimacy, using the corner store as a window into something far more universal: the search for belonging and the ties that hold a community together. SB19 Stell At its core, the film explores what a name really means — and why...