GMA Network Inc. forges landmark partnership with Viva Music Group to transform the OPM scene
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Media powerhouse GMA Network Inc., through GMV Studios, has signed a 50-50 joint venture agreement with Viva Music Group for music-related businesses, including music production, recording, marketing, promotion and distribution, artist management, and music publishing. Marking a bold new chapter in GMA Network's strategic expansion in the entertainment industry, this landmark business venture builds on the successful collaboration between GMA Network Inc. and Viva Communications Inc. in recent years. Through this venture, GMA Network brings its multi-platform programs, nationwide broadcast reach, and pool of successful and promising talents to the table—complemented by Viva Music Group's diverse catalog, network of chart-topping artists, and production expertise. The contract signing brought together GMA Senior Vice President Annette Gozon-Valdes, Sparkle GMA Artist Center's First Vice President Joy Marcelo, and Sparkle Talent Management Assistant Vice President Tracy Gar...